Tic Tacs Talk

Tic Tac joined the likes of Coca-Cola and Heinz tomato soup by creating a microsite for people to create customized virtual packs online.

The microsite, TicTacMyPack.com, will promote 13 flavors including Freshmint and Orange, then customers will select a label with their name on it to reflect their personal taste. Once completed, fans can share their virtual pack with friends and family via social media, including Facebook and Twitter.