Data Points: Benefits of Technology: UV Curing and the Growth of RFID
“As industry collaboration and discussion grows, it will be difficult for companies to ignore RFID’s role as a critical enabler of inventory visibility and the seamless customer experience,” said Melanie Nuce, vice president of apparel and general merchandise, GS1 US.
Do You UV?
A 2014 PRIMIR research study, “UV/EB Curing Technologies in Printing,” reports that most utilization of energy-curing technologies today is primarily in packaging applications.
Energy-curing inks and coatings are used for applications where productivity and durability are at a premium. Printers utilizing this technology realize quantifiable production and cost savings: decreased make-ready and wash-up time and quicker drying time, resulting in increased press productivity. Unlike commercial printers, packaging converters have quickly adopted energy technologies because the return-on-investment calculations are clear and compelling: faster drying times move jobs quickly to higher-value converting operations.
Although print providers and packaging converters still find it difficult to invest due to ongoing price pressures and overcapacity issues, productivity and efficiency benefits from energy-curing ink systems are tangible. Those who have adopted the technology do not foresee going forward without it. The PRIMIR study projects a 2.5 percent or greater combined growth rate in North America for energy curing technologies through 2017, possibly higher if education about energy-curing technologies becomes a priority for the industry. pP
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