New Video Details McCourt Labels' Success With Domino N610i Upgrade
Domino (Gurnee, Ill.) has created a brand new video to highlight and illustrate the evolution of how McCourt Label, the very first U.S. based customer of the Domino N610i digital UV inkjet label press, has benefited in upgrading from their original five-color Domino digital label press to the seven-color version.
McCourt Label (Lewis Run, Pa.), one of the oldest label printers in the United States, upgraded their digital label printing to a Domino N610i seven-color digital UV inkjet label press in 2015. This flexo-based label printer got started with digital printing when they installed the original five-color Domino N610i as their very first digital press in 2014. Since that time, Domino introduced a seven-color version (CMYKOV + W) of the N610i which provided an expanded color gamut, achieving over 90% of the Pantone range.
In this brand new video, McCourt Label talks about their evolution from flexo to digital to their seven-color upgrade.
“There were a lot of markets that we wanted to target and we weren’t competitive with just flexo printing, so it was really important for us to take that step into digital printing,” says Sharon Zampogna – VP of sales at McCourt Label.
“Even with our improvements, we knew that we could do better as soon as Domino came out with the seven-color machine, which added violet and orange, and increased our color gamut dramatically…to improve our print quality and be more competitive with short run work,” adds Dave Ferguson – president at McCourt Label.
“Our product mix has really changed over the years. Before, having only four colors there was always that little bit of fear, wondering what if we can’t hit the color? But the seven-color machine has really launched us into a lot of new categories,” says Zampogna. “Such as automotive, pharmaceutical, food & beverage, household products, and cosmetics. A lot of those are short run, multi-copy critical color matching and we’re able to land those jobs now where we couldn’t before,” adds Ferguson.
So beyond the technology, why Domino?
“Investing in the digital machine was a major investment for our company, and we needed to make sure that the company we were purchasing from was going to stand behind their equipment and help us with the new technology. And I think that shows our confidence in Domino,” says Ferguson.
“Domino not only partnered with us in making sure we understood the technology and that our operators understood how to run the machine, but they also helped us from a sales and marketing standpoint as well. In the last two years we’ve added more new customers than we ever have, and we’re benefiting by having new short run profitable business with our Domino press, while we’re still keeping our flexo presses busy as well,” adds Zampogna.
To view this brand new video of McCourt Label detailing the benefits they’ve realized in upgrading to the Domino N610i 7-color digital UV inkjet label press, please click here. To view the original video of McCourt Label’s first step into digital printing with the Domino N610i 5-color digital UV inkjet label press, please click here.