PACK EXPO Holds its Largest Las Vegas Show Ever
RESTON, VA—October 2, 2013—Preliminary data from last week’s PACK EXPO Las Vegas (Sept. 23󈞅, 2013; Las Vegas Convention Center) point to PACK EXPO’s largest Las Vegas event ever. Show owner and producer PMMI, The Association for Packaging and Processing Technologies, reports significant increases in attendance (27,759; up 7.4 percent), exhibiting companies (1,788; up 15.5 percent) and net square footage (722,437 nsf; up 14.7 percent) over the 2011 edition, which also set event records.
Convening the packaging and processing supply chain
“PMMI’s mission is to convene the packaging and processing supply chain, and that’s exactly what PACK EXPO Las Vegas accomplished,” said Charles Yuska, president and CEO of PMMI. He noted PACK EXPO Las Vegas drew attendees from more than 40 vertical markets by presenting a customer-centric vision that helped them navigate the show floor and the event as a whole.
|PACK EXPO Las Vegas 2013
(*Preliminary, raw data; subject to confirmation )
|Number of Exhibiting Companies||1,788||1,559||+14.7%|
|Net Square Footage||722,437||629,509||+14.8%|
“Our goal at any PACK EXPO show is to give the attendees an experience that feels personalized. We do that with market-specific exhibitor pavilions and lounges for networking, by providing tools, like My PACK EXPO and the PACK EXPO app, that allow them to plan their time on the floor and get down to business as soon as they get to the show,” Yuska explained. “Customer-centric means focusing on the attendees’ goals and needs.”
Standing room only for show floor education
The newest addition to the customer-centric approach was education on the show floor.
“The idea to move educational sessions from conference rooms to the exhibit hall came from a post-show attendee survey we conducted in 2012,” Yuska added. “Attendees said they value education, and want to maximize their time on the show floor as well.”