Brand Owner Trend Report from Smithers Pira
SURREY, UK—September 12, 2013—Packaging has the unique opportunity and ability to support brand values, create a competitive point of difference and allow brand owners to add significant value.
The Brand Owner Trends Report: Consumer Packaging to 2018 from Smithers Pira examines how brand owners measure the purpose and function of packaging to assess the strength of a brand and how packaging can itself build brand strength. With an assessment of 30 end-use categories, this new report provides:
- A strategic guide to the relationship between brands and packaging
- Impact of new technologies, changing consumer attitudes
- Opportunities for brand owners, converters and suppliers
The Brand Owner Trends Report: Consumer Packaging to 2018 is based on a combination of in-depth primary and secondary research, including interviews with managers of leading global brands and key players across the packaging value chain, as well as Smithers Pira’s exclusive database of packaging reports and industry forecasts.
Find out about global trends affecting consumer packaging, including product and technology developments, changing consumer attitudes and the brand manager today and in five years. The Brand Owner Trends Report: Consumer Packaging to 2018 comes as a hard copy, an electronic version, and a global intranet license so your entire team can benefit for one price.
See what’s inside!
Click here to see the full table of contents and list of tables and figures.
Download the Brochure
The brochure is available for immediate download as a PDF.
Order before Friday, September 27, to save 10 percent (a savings of £395/$630). Smithers members receive an additional 10 percent discount on top of that. This discount is available online in the e-store, or by contacting:
UK/EU: Bill Allen +44 1372-802086
US: Heather Adams +1 (207)781-9632
Source: Smithers Pira.