Brand Protection/Security

Celebrating the Subtleties of Food Packaging
August 11, 2015 at 1:05 pm

"Good design is good business," according to Steven Heller, author of this article. Supermarket store brands are often the choice of the price-conscious consumer, but with some intentional design cues, in-house brands can communicate more at the retail level.

Apple Rolls Out Designs For Third-party Accessories
July 14, 2015 at 1:23 pm

The idea here is to have a uniform look across all products sold within Apple retail stores. As expected, the packaging is all white, with a product shot, and simple fonts to identify the accessory inside.

Security Lock Down
January 1, 2010

Products move off the shelves, but not through purchase. Security features on a tag can hel, but it is often necessary to take extra measures.