Though digital printing is still in its infancy in flexible packaging, this digitally printed pouch for Three Farmers roasted chickpeas provides a great example of how digital technology can enhance the consumer's experience with the brand. Produced by Inland Packaging, this pouch contains a traceability code that allows consumers to track precisely where the product came from and when their chickpeas were harvested.
Taking embellishments to the extreme, Gillette's Venus Swirl razor is a showstopper in the personal care aisle. Produced by Control Group of Norwood, N.J., the package features an array of metallics and a custom blend of glitter. But the true highlight of this impressive package is the use of a Fresnel lens, implemented on the image of the razor handle to represent the Gillette FLEXI BALL.
Print job management is an essential aspect of a label printing and converting business. For more than 20 years, Label Traxx has provided an MIS software solution that manages all aspects of the narrow web flexo and digital label production process. During the recent Digital Packaging Summit, label industry executives shared their experiences with Label Traxx and how the software has benefited their businesses.
On this week's episode of POW! Sara recounts a recent grocery shopping experience where a radiant display of packaging stopped her in her tracks. Pukka's line of organic teas utilize vibrant colors and illustrated graphics that communicate themes of nature and relaxation. Additionally, on-pack sustainability information ensures the environmentally-conscious consumer they are making a responsible purchase.
Chobani is well-known as a brand that helped make Greek yogurt mainstream across America. However, it's also known for its innovative packaging. This week's episode of POW! highlights Chobani's non-dairy product line, which utilizes eye-catching illustrations and on-pack recycling instructions to stand out to consumers.
Craft beer aficionados expect a high-quality product and breweries are constantly being challenged to create premium packaging to match. For its limited edition Belgian golden strong ale it calls "Genesis," Lazarus Brewing Company turned to Monvera Glass Décor, a Richmond-Calif.-based company specializing in screen printing on glass. Check out how this direct-printed bottle stands out in this week's episode of POW!
Welcome to POW!, a new video series from packagePRINTING, which will highlight outstanding examples of labels and packaging. POW!, which stands for "Package of the Week," is hosted by packagePRINTING Strategy and Business and Development Manager Sara Dunn, who will bring you a weekly deep dive into a label or package that stands out as a great example of brand marketing and technical achievement.
With a need for short runs of beer labels for its small batches of craft beer, San Diego-based Home Brewing Co. decided to reassess how it sourced its labels. Check out this case study from BRAND United, which details how transitioning from offset to digitally-printed labels helped the brewery increase its design flexibility, reduce inventory and cut costs.
Welcome to the latest edition of the Packaging Excellence Center, where we highlight labels and packaging that deserve some special recognition. This episode features a folding carton from Hub Folding Box that entices multiple senses, making it stand out on shelf.
As a leading supplier of labels and packaging, Fortis Solutions Group was among the early adopters of digital printing. During the Digital Packaging Summit, Vito Ghiloni, Fortis's director of manufacturing, shared his insights into the company's digital journey, and how HP has helped along the way.
Brian Cleary, Category Manager for HP Indigo Label Solutions, joined packagePRINTING Editor-in-Chief Cory Francer at the Digital Packaging Summit to discuss HP's leadership in digital printing for labels and packaging. Cleary detailed how HP stands out with product offerings for all packaging segments and in the development of unique imaging technologies.
Seeking a press that would improve its efficiency, boost run speeds and provide superb print quality, Cambridge Label recently installed a new Nilpeter FA flexographic press. Deanne Sinclair, GM and owner of Cambridge Label, joined packagePRINTING to discuss the impact the press has had on the company.
The 2018 SGIA Expo is just around the corner, and although it is traditionally considered a wide-format graphics event, it has expanded its scope and introduced package printers to new digital opportunities. You won't want to miss what this year's event has to offer.
Welcome to packagePRINTING's new video series, "Package of the Month," where we highlight packaging samples that we feel deserve some special recognition. This episode features a flexible pouch for Whirlybird Granola, which is a great example of how flexible packaging can provide consumers with added snacking convenience for their busy schedules.
Last week, five judges with industry expertise spanning multiple segments of the package printing industry visited packagePRINTING's Philadelphia headquarters to judge the 32nd annual packagePRINTING Excellence Awards. Take a look at this glimpse of the day's events and be sure to check out our August issue to see which entries took home prizes!
Xeikon Café North America is a unique industry event that helps printers and converters to understand, evaluate and experience all aspects of digital print, enabling you to consciously make critical business decisions. How to profitably produce in a digital way is showcased by industry leaders in software, workflow, consumables, media, digital printing and finishing solutions dedicated to digital manufacturing.
After the success of the 19 Crimes wine labels featuring augmented reality that we covered a few months ago, the Living Wine Labels app now includes new interactive labels that will bring the dead back to life.
In October 2019, PRINTING United will break down the obstructive silos that have been established and will align all segments of printing technology under one roof with the goal of providing significantly increased ROI for exhibitors and attendees. This three-day event will take place in Dallas.
Peter Schaefer, a partner with printing industry M&A and investment banking firm New Direction Partners, describes the recent Cenveo Chapter 11 bankruptcy announcement and how it will impact the company, its suppliers and future contracts.
Diamond Packaging, based in Rochester, N.Y., has an annual tradition of designing and producing embellished calendars to send to customers, prospects, suppliers, industry professionals and media contacts. The staying power of a high-quality, year-long piece of decor is the result of a marketing strategy showcasing Diamond’s production capabilities.